Creating the Philanthropic Experience

Jay Steenhuysen
 
The relatively young academic field of behavioral economics offers some exciting research that explains how individuals make financial decisions. This research has application for fundraisers of every discipline. In this session we will explore the importance of a donor’s experience, the role of reference points as donors make decisions and why individuals choose to sacrifice for the benefit of others.
 
CFRE: Approved for 1 point
CAP: Approved for 1 PACE credit
 
 
Conference Year: 
NCPP 2016
Price: 
$30.00
Purchase Type: 
Individual
Recent News & Events
CGP Webinar: Emotional Intelligence for Gift Planners: Increase Your Job Satisfaction, Success and Productivity
Dec 12, 2018
To be most successful in your work as a charitable planner, you need more than technical know-how. You also need to b...
More
Save the Date - CGP Conference New Orleans
Oct 04, 2019
CGP Conference is a unique meeting place for all of the professionals working in charitable gift planning. In your wo...
More
Impact Investing: Gift or Deal?
Sep 19, 2018
“Doing good” is changing. How will you respond when prospective donors raise these objections? If nonprofits could fi...
More
Five key ingredients to getting a planned giving program off the ground
Aug 08, 2018
Let’s say you’re a major and planned gifts officer in a small development shop, and you do it all—marketing, prospecting...
More
Related Resources
8 Cool Ways Your Donors Can Give With CRTs
This session from NCPP 2016 used a case study method to list 8 donor fact patterns and then described how using a CRT...
View
Storytelling for Gift Planning Success Your Roadmap for Collecting Great Stories
Stories have been with us since the beginning of time. We believe that we’re all “wired” for stories; when we hear a...
View